The Visual Prototype.
It is a promotional poster for a documentary DVD on Amene. In the simplicity of the poster, I am showing the players that it won’t be an overly complicated ARG but also not dull. I’m not introducing them to any players as such, but with the mention of ‘The Archaeologist’ at the top, they might get a hunch. The picture of the DVD can suggest that it will involve other video mediums. Also, it places the fictional in the real world by making mention of Pompeii through a ‘quote’ by The Australian. This way, they won’t get the impression that it will involve a rolling landscape on a red planet with five moons and rain that ‘falls’ upwards.
The clue is down the bottom. It reads: “If you are ordering for educational purposes, then contact us on 1800 390 264 and we shall help you.” The clue is actually in morse code (I figured that if they’re interested in archaeology, like ancient Egypt with it’s hieroglyphics, then they should enjoy spotting a code and working it out), so there are ‘dots’ and ‘dashes’. But this looked pretty silly by itself (not to mention obvious), so I placed other symbols and squiggles to make it look like the font malfunctioned or something. The Morse code reads: ‘awrwcwhwywgwewewk’, so they still need to take out all the w’s before they get to the real clue: ‘archygeek’. This, through searches, should lead them to a blog with the name ‘ArchyGeek’. The game is now afoot!
Some of my sketches of possible DVD cover designs. The sketches are obviously (hopefully) based on these photos my mum took :)